Connie Cardillonero

discommercified

discommercified

Discommercified: Advertisement Transformation Fundamentals 1. Measurement, Not Hunches Every campaign must be tracked from start to end. UTM codes, platform analytics, unique offers—know exactly where every dollar lands. Ditch CPM and “reach” obsessions. Measure clickthrough, lead cost, customer lifetime value, or direct conversion. If it can’t be tracked, it isn’t worth a dime. 2. Target

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investment tips discommercified

investment tips discommercified

Investment Tips Discommercified: Strategy Over Hope 1. Automate Everything Possible Set regular, automated buys into retirement and investment accounts. Dollarcost average: Same day, same amount each month or paycheck. Pay yourself first—automate into savings/investing before bills and lifestyle. Routine beats timing. Don’t trust your mood; trust your calendar. 2. Diversify, but Don’t Scatter Anchor 80%+

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